way to get an e-commerce site online
secret that when small businesses and the internet collide, the
results often look as though a lorry full of animated GIFs has shed
its load across all six lanes of the M25 with disastrous consequences.
Typically, small businesses are unable to afford the costs associated
with building professional e-commerce systems and lack the necessary
resources to develop worthwhile sites themselves.
is a hosted application that lets anybody build professional-looking,
fully functioning commerce sites without needing any programming
or site building expertise. The service costs £300 for the
first year and £150 each subsequent year. This tidy sum gets
you a .co.uk domain name of your choosing, 50Mb of server space,
a merchant account that lets you accept credit card orders and,
of course, access to the site building tools.
if even simple HTML gives you the heebie-jeebies, because Get Trolleyed
has a range of site templates that can be customised to varying
degrees, depending on how dirty you want to get your hands. Clearly
the most difficult part of building an online store is the product
database and ordering system, but this is Get Trolleyeds trump
card. The processes of building an online catalogue on the site
is menu-driven, and can be accomplished with absolutely no database
uses a flexible system that allows for multiple variations of any
given product - items of clothing can be displayed in a range of
colours and sizes, for example. All you need do is supply images
of your products and tell the system what the available options
to say that Get Trolleyed is not idiot proof - if you have no computer
skills whatsoever its unlikely youll be able to get
a store up and running without a bit of help. However, most reasonably
competent computer users will find the system straightforward to
set up and those who go on to develop even basic site building skills
will be able to customise their sites.
is no substitute for employing a specialist Web development agency
to custom build a solution for your business. However, at a tiny
fraction of the cost, its one of the best ways for small businesses
to get online.